Love Linda

Client: Linda McCartney Foods
Studio: Passion Pictures & Strange Beast
Role: Director, Designer, and Animator

We created this psychedelic love letter of a commercial for Linda McCartney Foods at Passion Pictures. The animation, created by an all-star team, transports viewers into a fairy-tale world where characters like Horse Boy, Napoleon Dog, Ballerina Cat and Linda, herself, join the McCartney family in a musical fanfare that culminates with a meat-free woodland feast. Given full creative range, we developed original storyboards and designed each McCartney family member as a unique animal character. Working directly with the family, we were tasked with capturing Linda in a way that would feel true to who she was.

Love Linda received wide industry coverage on release, including features in Motionographer, Creative Review, Little Black Book, and AdHugger.

Writer & Creative Director | Simon Aboud
Creative Director | Pete Candeland
Executive Producer | Belinda Blacklock
Director | Jordan Bruner
Producer | Angela Foster
Lead Designer | Kim Dulaney
Additional Designers | Jordan Bruner, Stephanie Davidson, Cat Johnston,
Erin Althea, Stephanie Davidson, Gordon Waltho
Animation | Jordan Bruner, Lizzi Akana, Blake Patrick, Greg Lytle, Dennis Moran,
Chris Cookson, Leah Shore
Lead Compositor & Editor | Lee Gingold
Compositor | Eric Epstein
CG Product Artist | Ed Manning
Final Grade | Absolute Post