Human Kinda

Client: Jet Blue
Agency: Mullen Lowe
Studio: m ss ng p eces
Role: Animation Director, Designer, and Animator

We created the animation for HumanKinda, a 16-minute short film produced by m ss ng p eces for JetBlue with agency Mullen Lowe, directed by Bianca Giaever. The film blends live action documentary with animation to explore America's busyness epidemic, asking whether our jam-packed lives are taking a toll on our humanity. I designed and built all of the animated sequences from scratch, tasked with bringing fun and playful moments into the film while staying true to JetBlue's aesthetic. The animation provided levity and visual contrast against the documentary footage, keeping the tone warm and engaging.

The film received wide coverage including Fast Company, Campaign, Huffington Post, CNBC, and Medium, and earned a Daytime Emmy nomination for Outstanding Short Format Daytime Program.